Klaz & Raz is looking into expanding from earrings, into other accessories, fashion staples and even homeware. They required a website that will be able to adapt and express their eccentric style, as well as adjust to new ranges of products without having to redo their website. It was essential for Klaz & Raz to have the following:

Showcase their unique style in accessories
Create a website that portrays their eccentric style
Create an engaging e-environment for their customers
Ability to add in products easily and quickly
Ability to add in new product ranges that will fit in well with the website
Correct conversion strategies to maximize on sales opportunities
Upselling, cross selling, and bundling with ease.
E-mail list building strategies
Increased quality of UI design